Dr Hasan Al-Madfai, BSc, MSc, PhD, FRSS, MASA is an established statistician and data scientist with recognized experience in various areas in Data Science including data strategy development, data insight, advanced modelling, statistical forecasting and fraud prevention analytics. Hasan has held a number of leadership positions at leading companies including the BGL Group, owner of comparethemarket.com and Direct Line Group, UK FTSE 100 Insurer. Prior moving to Industry, Dr Al-Madfai held the position of Principal Lecturer in Statistics at the University of Glamorgan (now University of South Wales). Hasan has numerous publications in leading scientific journals and has supervised a number of PhDs in the area. He has developed a number of data science solutions to answer business challenges such as the Hierarchical Profiling Approach (HPA) to modelling time series and Self-Adjusting Models. Dr Al-Madfai is currently the Head of Data Science for UK and Ireland at Visa.