Maria Luciana Axente

In her role as Responsible AI and AI for Good Lead at PwC, Maria leads the implementation of ethics in AI for the firm while partnering with industry, academia, governments, NGO and civil society, to harness the power of AI in an ethical and responsible manner, acknowledging the benefits and risks in many walks of life. She has played a crucial part in the development and set-up of PwC’s UK AI Center of Excellence, the firm’s AI strategy and most recently the development of PwC’s Responsible AI toolkit, firms methodology for embedding ethics in AI. Maria is a globally recognised AI ethics expert, a Advisory Board member of the UK All-Party Parliamentary Group on AI, member of BSI/ISO & IEEE AI standard groups, a Fellow of the RSA and an advocate for gender diversity, children and youth rights in the age of AI.

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