The Times is a British daily national newspaper based in London. Times readers rely on the paper, website, and apps to keep them armed with vital daily news, comment and features - and advertising brands benefit from its reader’s deep relationship and high levels of engagement with the product. No. 1 daily title for reaching the UK’s Business Elite, The Times is authoritative, credible, responsible, trusted and a part of the nation’s cultural heritage. A premium British brand, recognised the world over.